Dr. Mohamed Moustafa Mahmoud,
Executive Director
MILE, Wharton Alumni
When strategizing and then reviewing corporate results, senior managers are prone to focus excessively on financial results, which by nature is information that can only be accumulated after the damage is done. The balanced scorecard, on the other hand, lives upto it’s name. This tool that has been selected by the editors of Harvard Business Review as one of the most influential business ideas of the past 75 years. In this module you will be introduced to the key principles and tools of the BSC and the method of measuring performance on an additional three perspectives; those of the customers, internal business processes and learning and growth. Dive into local case studies from Hall of Fame Award-winning organizations and get the opportunity to apply the introduced Strategic Planning toolkits to your own organization in a dynamic group setting.
Dr. Mohamed Moustafa Mahmoud (Dr. 3M), as he is known to his wide network of business connections, is MILE’s Executive Director. He was a professor of Management Sciences and taught at graduate and undergraduate levels in USA, Canada, Egypt and Kuwait. Dr. 3M has 3 Masters degrees in addition to a Ph.D. from Wharton School, University of Pennsylvania and has several publications in the areas of Neural Networks, Service Operations Management and has published various textbooks in Operations, Inventory Management, Management Science and Business Statistics for University of Alberta, Canada, 1994. He is also the advisor to the president of Arab Engineering and Management Consultants (Team International).
He was recently appointed as the Chief Advisor of the newly-establisehd Saudi National Center for Performance Measurement of Public Entities. Prior to this position he was the senior VP for OD at Savola Group; director of the Office of Strategy Management for the Municipality of Jeddah, Advisor to the Mayor of Jeddah, Minister of Labor, Minister of Health, and now as an Advisor to the Minister of Economy and Planning, KSA.
